COEX Series · the mid-size workhorse
Rated at 6,500,000 pixels — the mid-size workhorse
$2,584
In stock, Los Angeles
Factory warranty · Commissioned in-house by NovaStar NCE-certified engineers · Installation available under CSLB #1063528 (General B) across Anaheim, Los Angeles, Orange County, Inland Empire, San Diego
Specifications
Read from NovaStar's published specification document, and confirmed a second time against the comparison table on the vendor's own product page. Where the two disagreed, the row is not here.
Source: NovaStar MX30 LED Display Controller Specifications V1.5.0, checked 2026-09-21. Firmware and hardware revisions move these numbers and we are not notified, so the date is part of the specification. Ask and we will confirm any row against the current document before you order.
Sizing
Either side of the MX30 sits a model that suits a different shape of job. We will not print a pixel count at which you should switch: that depends on your cabinet, and we would rather check the layout than have you act on a number we made up.
All-in-one, rated at 3.9 million pixels — the right size for a single conference room or a retail window. If the brief mentions redundancy, multi-source switching or a second wall in phase two, start at the MX30 instead.
The value pick for meeting rooms, small sanctuaries and lobby walls, rated at 6.5 million pixels across 10 Gigabit Ethernet ports. The trap is buying it for a wall that is about to grow: a second MX30 plus the genlock work costs more than one MX40 Pro would have.
Our default recommendation for a serious fixed 4K install. Rated at 9 million pixels across 20 Gigabit Ethernet and 4×10G optical ports, which covers almost every corporate lobby, house of worship and retail flagship we are asked about. Send the cabinet layout and we will check it against that rating before you buy, rather than after the wall is up.
What else the run needs
What decides a controller purchase is rarely the controller. It is whether the unit is on a shelf near you, who maps your cabinets, and whether the cable and power for the run ship with it.
Send the cabinet model and the layout. If the MX30 is the wrong tier for that pixel count, we will say so before the invoice, not after the wall is up. Over-specifying costs you money; under-specifying costs you the project.
NCE certification means the person who maps your cabinets works here. No factory escalation, no time-zone gap on a load-in day, and the same engineer is still reachable when phase two starts.
Cat6 snakes, fibre, and Socapex and Camlock distribution for the same run are stocked in Anaheim, so the install does not stop while a cable ships. See the cable catalogue →
On project and multi-unit purchases, send the cabinet count and ask for a quote.
Questions
$2,584 at PixelPro Productions in Anaheim, California, for a single unit supplied with the factory warranty. Project and multi-unit pricing is quoted privately — send the cabinet count and the install date and a written quote comes back the same business day.
Total the finished pixel count, including whatever phase two adds, and compare it against the rated loading capacity above. The value pick for meeting rooms, small sanctuaries and lobby walls, rated at 6.5 million pixels across 10 Gigabit Ethernet ports. The trap is buying it for a wall that is about to grow: a second MX30 plus the genlock work costs more than one MX40 Pro would have.
They are read from NovaStar’s own published specification document rather than copied from another seller. The document and the date we checked it are printed under the table, so you can verify any row rather than take our word for it.
Common controller models, the MX30 among them, are held at 3111 E Miraloma Ave, Anaheim. Send the cabinet model and layout and we will confirm availability against your install date in the same reply.
Our own engineers. NovaStar NCE certification is held in-house, so cabinet mapping and fault diagnosis happen here rather than as a support ticket into a factory queue — which on a load-in day is the difference between a fix today and a fix after the time-zone gap closes.
Both. Installation is performed under California contractor licence CSLB #1063528 (General B), which is what allows us to touch structure, conduit and power rather than only hang a screen. We also sell the controller on its own to integrators running their own build.